Score 87
Score 87. Intent high. Fit 91.
A score of 87 with intent high and fit 91 is a sample, not a promise for every form.
Qualify
What the score is for
Sales lead qualification is the decision that a submitted form is worth a person’s time, shown as a score from 0 to 100 with the reasons. The score does not send the reply.
87
Daniel Brooks
Business loan · $180k
Each submitted form gets a score from 0 to 100, with the reasons. A score of 80 or above raises an alert and does not send the reply.
| Signal | Shown on the lead | Does not |
|---|---|---|
| Fit | How the enquiry matches approved services | Invent a service you do not offer |
| Score 80 or above | Raises an alert by email and chat | Send the reply |
| Spam or a test | Marked spam and kept for the retention period | Count toward the lead allowance |
What sales lead qualification is
Sales lead qualification is that decision, made on the form the person already submitted. It is not a training certificate, and it is not a script of discovery questions.
The title says “sales” because a general search for qualification also returns courses. This score is for a form lead.
What a lead score is
A lead score is a number from 0 to 100 with the reasons beside it. Fit is how the enquiry matches services in approved knowledge. Intent and urgency come from the fields the person filled in.
A score of 80 or above raises an alert by email and chat. The alert does not send the reply. The follow-up is a separate step.
What lead scoring software does here
Lead scoring software, on this page, is that 0 to 100 and the reasons on the lead record. It is included from the Starter plan at €99 a month, which covers 250 leads.
It does not copy another company’s scoring model. Predictive scoring is not a separate product. The reasons shown are the ones on that lead. Plans and the lead allowance list what each tier includes.
Marketing lead qualification
Marketing lead qualification is the same record, read before a salesperson opens the form. It is not a separate automation suite.
One qualifying question is the limit in the reply. A checklist such as budget, authority, need, and timing can live in approved knowledge. It is not a second form the person must finish before they hear back.
Where it shows up
A mortgage application can score the amount and the term. An insurance quote can score the cover requested. A law-firm enquiry can mark a deadline for a person. A car lease can score a complete configuration. A valuation can score a complete address.
The message that follows is the lead follow-up. The published response times are in the speed to lead note.
Related
How it runs
Questions
Before you install.
It is the decision that a submitted form is worth a person’s time. Here that decision is a score from 0 to 100 with the reasons beside it.